Projects
Miss Utah Ad
Kyleigh, Miss Cottonwood 2021, approached me about helping her create an ad for the Miss Utah program book. She wanted to continue the red of her dress in the background. The color gold denotes achievement, success, and royalty.
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Tools used: Adobe Photoshop, Adobe Indesign
Rebranded Landing Page
After struggling during the pandemic, GameTyrant decided to rebrand as "GT Family Fun Center" in order to attract more young families. Their requests were to make it look slightly more kid-friendly and also to utilize the green and blue color scheme of their logo.
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Tools used: Adobe XD, Adobe Photoshop, Adobe Illustrator
Product Catalog
Standard Plumbing asked for an updated product catalog for the items in their own brand, Plumber Friendly. Each product had a main picture, measurements for the plumbers, and other finishes (if applicable). Many of the schematics were old and blurry so I had to retrace them by hand as vector files.
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Tools used: Adobe Illustrator, Adobe Indesign
Packaging Design
S.O.S. Cotton Candy wanted stand-up pouches that would hold their cotton candy. They specifically asked for a clear window in the shape of cotton candy on the front that would show the product inside. We discussed a few different color schemes but ultimately, they decided that they liked the look of the different shades of pink.
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Tools used: Adobe Illustrator
Social Media Campaign
Colonial Flag supplies flags and flagpoles to a nationwide clientele and they decided to run a social media campaign focusing on positive reviews from customers. It is against the flag code to put text over top of the American flag, so I had to get creative with choosing photos and creating the layouts.
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Tools used: Adobe Photoshop
Business Cards
Another project I completed while at Colonial Flag was their business cards. I used a silver gradient background for a classier look, keeping it patriotic-looking while not being "in-your-face" red, white, and blue. The serif font for the name draws the eye when paired with a sans-serif font, which has better readability in small sizes.
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Tools used: Adobe Photoshop, Adobe Indesign